Building Your Community Of Readers & Raving Fans

Every author dreams of readers who do not just buy their book once, but stay connected, share it with friends, and eagerly await the next release. Business connection specialist Shannon Procise discusses how to move beyond one-time sales and build a loyal community of raving fans around your work.

We cover:

• Simple ways to connect with readers before, during, and after launch
• How to use newsletters, social media, and events to build authentic relationships
• Strategies for turning casual readers into lifelong supporters and referral partners
• Real-world examples of authors who have built thriving fan bases without burning out

Whether you are just starting out or already have books in print, this discussion shows how to create a reader community that fuels both your impact and income.

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Watch the episode here

Listen to the podcast here

Building Your Community Of Readers & Raving Fans

Publicity Insights With Shannon Procise

Welcome to the show. We had a few problems. I am sure you guys know getting in. Hopefully, we will have more people here soon. Before we get started with our guests, I want to remind you that our Book Innovation panel is coming up on December 16th at 9:00 AM Mountain Time. You can register for that at BookInnovatorsSummit.com. We have three new people who have been in the book marketing industry for a while, who have created new products and services for book marketing.

As you guys know, my company is developing them as well because we are long overdue for a book marketing revolution. We have been creating new AI products not only with Gary, but with Tracy Hazzard’s group as well. We are going to have a lot coming over the horizon, but Desiree Duffy, Kathleen Kaiser, and Jared Kuritz are all going to talk about what they are doing that is new and improved to get you guys out there. There is that.

Next month, in January, we are going to kick off the year right with Lin Yuan-Su. A new chapter, Mindset Secrets for Authors Who Want to Lead. We are going to talk about getting your mindset ready for 2026. She is a fantastic mindset coach. She is up in Canada. That is January 9th, 2026. You can register for that, but I cannot even remember. I will get you guys where to register for that while we are on the call, if you want to get going with that.

One other thing, I am going to put it into the chat. We have changed the breakthrough author magazine. It is now a weekly magazine, and it is going to be going out. You have to go over and re-register, but we have an AI component to it. We can do it with 6 or 7 articles, a book of the week. We have a lot of things going on with it, but it is going to change to weekly in 2026. We are putting out a few of those issues right now as well.

For people on the call who do not know what that is, it is help for authors. Whether it is writing, we have Cameron from Plottr is going to be on there, and Desiree Duffy is contributing quite a bit to it. We have a lot of people who are contributing weekly on that. Also Podetize. If you need help with your podcast, you can get that over there as well. I will drop that link into the chat as well.

Our guest trainer is Shannon Procise, and she is a publicity and marketing expert who has helped hundreds of authors and business leaders gain exposure and outlets like Business Insider, NBC, CBS, ABC, and Fox. She is the founder of the Business Acceleration Network, where she teaches entrepreneurs and authors how to build visibility, credibility, and lasting community. She is also the author of Media Magic: Instantly Get Radio, TV, Print, and Internet Press to Give You Limitless Publicity.

It is a guidebook for getting published, building media connections, and creating Raven fans. Her proven system has generated millions in free press and has supported authors in turning their books into powerful tools for influence and income. Welcome Shannon. Where can we buy your book, by the way?

I give it away for free, and they can buy it there at a discount. If they go to MediaMagicbook.com, a strategy I learned from our infamous Juliet Clark. If you go to MediaMagicbook.com, then you can download it. You do have the option to buy the hard copy and mark it up. It is a workbook, so it is actually really good to get the hard copy.

I will let you take it away. I noticed Lin is on. I will let Lin talk a little bit at the end about what we are going to be doing next month. Go for it.

First off, thank you so much, Juliet. We are so honored to have somebody like you who is so passionate about helping get messages to the masses. I have had the opportunity to work with Juliet over the years, both on helping the authors get major media so they get those cool logos, Business Insider, Fox, and ABC, whether it be best-selling campaigns.

I love that she really is in alignment with helping create your book and doing it like a movement. That is what really what we are going to be talking about is turning your readers into raving fans. If you love Juliet, if you can just put a Y in the chat. That would be amazing because I am definitely one of her raving fans.

I have the opportunity of working with various publishers, and I have just learned so much from you, Juliet, and your integrity. I have to say one of the biggest things that I’ve learned is how many publishers will say one thing, but when you read the contract.  I see people on the Christian bookmarks, seeing the hey-how. I love that you’re so direct. Thank you for this opportunity.

You’re welcome. I will mention in February, the training is going to be for me, and we’re going to talk about contracts and copyrights, how they’ve changed with AI. Something not to miss because there are a lot of changes.

Creating Engagement & Community

Juliet, please, as I’m going through this, chime in, you know what I mean? We’ve worked together for a long time. If there’s something where you’re like, “What about this or what about that?”I love your input. Again, it’s about how to create lasting engagement with readers so they become your best promoters, really creating the raving fans. Part of how I got my experience is working with a ton of people. I love doing events. I have been able to do over 600 events.

I found that community is a catalyst for just about anything. It starts with who you know. It is like your first community is already around you. They are readers, they are customers, they are your family, they are your friends. We all have a community around us. Every strong movement begins with the people who are closest to us. When you work with Juliet, it is like she is your raving fan. Why does this matter? Most authors stay focused on sales.

Building Loyal Reader Communities

The real strength is in loyal readers, and a strong community increases your reach and your income. I am going to go through a few slides, but most of this I am just going to share, tell stories, and hopefully get to know a little bit more about where you are at. This is really an author ecosystem. This is our initial, and all of you are in different phases. I would love to see in the chat, do you have a book? Are you working on a book?

Let me know where you are in your stage. Everybody is working on attracting readers, engaging readers, and retaining readers. Our goal today, and hopefully through this, that you are inspired to how to turn those readers into advocates and raving fans and let people know about it. Let me just share a couple of things. I am going to give you a quick tool and exercise. Just so you know, you do not have to build community on your own from scratch.

That does take time and energy. You can also join a community. You can contribute to the community, or just build your own in simple ways that fit your life. There is no one path. It is the only path that works for you. That is what is so cool. You are to hear I am a raving fan of Juliet. What Juliet does is like right now, you are stepping into this powerful author’s community. A little bit about myself and why.

What got me really passionate about community is when I was younger, I learned something that just shaped my life forever. I learned that even in the toughest of moments, there is always somebody willing to help you if you let them in. There was a time when I really hit a rough season. Things were tight. I was unsure of how to move forward. Instead of staying silent, I shared with a friend. I also talked to a neighbor. I said, “I need help.”

That one moment changed everything. I was like, within hours, people had shown up with food, guidance, support. It was all of a sudden that I had this community around me just by asking for help. It taught me something simple and powerful, and that we are never alone. Help and support are always closer than we think, and people want to give, they just need to know what we need and how we help, and we have to make it simple.

This is also true for authors. Readers love helping authors they believe in. They will give you feedback, they will share your posts, they will join your events, and they will share your message. You just have to ask. How many of you have heard of the book, The Economic Experience, or read that book? This is a really powerful book because this really talks about how people will pay for experiences more than other things. In the book, it talks about the things people will go to 7/11 and get $0.99 coffee.

Yet if they go to Italy, I do not know if any of you have been to the first coffee shop in the world, but they will pay $35 for a cappuccino. It is really about the experience that we create. Your book matters, and it is the experience around your work that keeps the readers engaged. They come for your story. They stay with how you make them feel as readers. Strong Community comes back to connection, learning, laughing, growing, and being seen.

For them, it is like they want to be seen by the author, and that is what makes people stick around. I am going to go through what I call the five Cs of community in creating raving fans. Before that, I want to share a really powerful tool, an elevator pitch tool that can change everything. At the end of the day, when we create raving fans, we want it to be simple for them to share who we are. The easier it is for them to know and share who we are, the easier it is for our brand to be infiltrated into the world to create a movement.

It does start with the key language that we use and how we do that. I have found that this thing is a game-changer. I will plug it into the chat because you can actually give it as a prompt to AI. I love AI. I am going to give you a couple of examples. This works with speaking gigs. This works if you are creating social reels. This is so many individuals that it helps with. Let me share a couple of mine, just as an example.

Crafting Clear Marketing Messages

I help visionary leaders build thriving communities and raving fans without feeling overwhelmed. That is the pain point, what they hate about marketing, so they can attract ideal partners, clients, and opportunities with ease. I am going to go back. It is like, I help, what is your target avatar, to the desired outcome without what they do not like, and so they can achieve the ultimate goal. Here is another one.

I know many of you may have different ways of helping people, so you can customize this, but I help businesses and organizations get featured in major media without hiring expensive PR firms so they can gain visibility, credibility, and consistent clients. Do you hear how short and sweet that is? If you say that over and over in what you are doing and in your messaging, your raving fans can duplicate it. That is part of the idea. One is so that people know who you are, and they can lean in. The other is that it becomes duplicatable. Any comments and questions, or anything on this part, I am going to pause now. Does anybody have anything like this?

I have done that years ago on my website to describe in a nutshell the purpose of my online ministry, but I have not done what you are suggesting, to help brand the book that I want to get, make workshops from, and that sort of thing. Thank you for sharing that and for putting it in the text so I could do a copy and paste into my notes.

That is awesome. Start using it. If you guys are going to events or you are networking, or one of my favorite TikTokers, she always shares that key point, catches your attention. She shares this bold statement. It is really powerful, and it makes it clear. Every single video has it. I can repeat her message. That is really what we want to create in getting clear in the communication. Does anybody else want to share before I get into the five Cs in the first one? The first C is connection.

People want to feel seen and heard. They want a voice, and they want to matter. I am going to share with you simple tools to stay connected, and there are different phases. What do you do before the book comes out? How do you keep readers engaged during the launch? How do you create momentum after the launch? Before the launch, it is like asking for input, sharing behind the scenes, and building an interest list.

Engage, Connect, Build Community

Where they can opt in now and learn now. Invite beta readers to engage in what you are doing during the launch. Welcome readers, encourage reviews, and host events. Always, in all of this stuff, have a clear call to action. You really want to be clear call to action. After the launch, stay in touch, share insights, ask questions, invite them into your own community, and really look at how they stay connected. How is their voice heard, and how are they seen?

Some of the ways of doing that are that we all should have an email newsletter. That is one too many. When we talk about creating raving fans, always remember they want to be seen and heard. An email is essential, but when you do an email, you want to always have engaging questions, invite them to reply. Every single email should have something that encourages them to respond to you. That is where they are seen and heard.

That is where they feel a part of something that is there. Also, you want to engage input and make it really easy for them to connect with you. The biggest thing is engagement. The keyword is engagement, and giving them a voice to be seen and heard. The other thing is social media. How many of you love social media? I know some of you well, and you have heard me say, I am on safe social media because we need a presence, but I’m not necessarily a raving fan.

I am aligned with some of my mentors. I love this input where they are laser-focused on a 1 or 2. They are not all over the place. One of my biggest mentors is in one, she has the thing on one place, where she nurtures, where she comments, where she does things is where her ideal audience is. I am watching her business explode financially, time-wise, and community-wise because she is channeling her energy and focusing on one place.

Avoid AI-Generated Content Signals

I am just planting that seed because it is cool and part of the social media piece with creating raving fans. It is like choosing one or two platforms, giving them short updates, sharing quotes, sharing progress, and being vulnerable.  I have to tell you, with AI, if you are putting memes and dashes in it, people right now are not reading your stuff. It is huge. If you have those little fires, it says AI all over it. Take the time to make it your own.

Stay away from those memes, stay away from the dashes. Go in and change them to comments because there are so many people I talk to right now, and they are like, “If I get an email newsletter or I get an update and it has it in it, I do not even look because I know it is not Amanda or Juliet.” This is the consensus that is out in the marketplace. Use AI, but make it your own and align with the words.  Our words have a frequency, have a vibration.

When we want to attract our tribe, we have to really make sure we do that. Always engage with comments. More than pushing stuff up. The other thing that this person is sharing is that she really focuses on three good posts a week. That is her primary focus. How do I create the most engaging personal three good posts that people can read, see, and connect with what is there? She has mastered, and there are many people that I am seeing follow suit with less is more.

We want to do this without burnout, without headaches, without scrambling all over the place. It is totally possible. A lot of people are doing that. Create an online community, whatever that looks like for you. There are some separate platforms that you can use. It could be on Facebook. When I said newsletters are one-to-many in communication, when you want to create raving fans, they need to be heard.  They like to be heard, and they like to share.

Engaging Events And Reader Feedback

Having your online community or being a part of a community is just as powerful. If you do not want to manage it, go join another community that you can share and be a part of. The last thing in the communication is live events. Lin, you do incredible and in-person events, too, right? Does everybody do events?

Yep.

I see all of you. I am getting to know you, Terry. Live or virtual events are really powerful. I love what Juliet is doing with the panel discussions. With the raving fans, Juliet has got a broader range with the raving fans. A Q&A session may be more attractive for some of the readers, where they can just come and ask you questions and get input, and get feedback workshops, and even some deeper reading to your connection, where you might dive deeper into your subject.

In the beginning, when readers feel like they can help you shape something, they feel included, and they support you for years. You heard Julia talk about my book, Media Magic. We all know what we know, and we have got to follow what it is, but it was so fascinating because in the beginning, I went to Facebook and I wrote, “Here are three book title ideas. Here is what the book is about.” I put D as other, and I said, “I would love your feedback.”

I am telling you, I must have gotten 80 replies. I ended up taking this piece from this piece and came up with my book title. Guess what? Everybody felt involved, engaged, and it got the momentum going. That can work with workshops, that can work with business. You may already know what you know. I already know what I am calling this, but if there is a way that engage the community and give you feedback, it is incredible. I am going to pause right there. Are there any questions about the community? Juliet, am I doing all right here?

I do have a question. A lot of people used to go over to Facebook and create communities. Do you recommend that anymore? I found that when I did it, I got a bunch of self-promoters who came in, and they did not really respect that it was a group for authors. They just came in and promoted themselves. Do you still recommend doing that, or is that something that is old? I hear every once in a while people say, “I am going to go do it.” I tell them, “Yeah.”

If it is only for readers, it is great. If you have the gateway in, does that make sense? Where you decide who comes in and they have purchased your book, or they are on your inner team, then you really control the narrative more so than the free-for-all, open, invite, public things. What I have found, because you know I am anti-Facebook myself, is that it is really pushing the groups above all the other posts and the business pages.

Driving Traffic To My Website

The groups are the things that are really standing out and tend to get more attention. It is all about that container that you built. If you are selling your book on Amazon, like with Julia, one of the things I did with my book was I said, first off, when I am going on the radio, I do not say go to Amazon. I say, “Go to my website, and I am giving you this free gift.” I encourage people to go to my website, so I get the email, all the contact information, and I work that out. I know that is a little more work.

Juliet, if I am talking out of context, please bear with me. If they purchase it on Amazon, I love the book saying, “Send me your receipt to the Amazon thing, and you get this gift.” I am always getting those names of who my readers are and putting that in an email sequence. Join my private reader-exclusive Facebook group, and Juliet, if that is how it is, where it is only that container. They are there for a purpose. They are not there for self-promoting. They want to hear from a banda, if that makes sense.

You basically create a lead magnet, it sounds like. Bring me your receipt is, in essence, a way to get people on your list.

Yes, what happens is, with Amazon and all of these, we never know who buys our books. In the book, if you have a page that says, “Send me your receipt, email it here.” They email it. You get their email and also do this free gift. Mine was that you get a training from J. Abraham’s ghostwriter on how to write good copy. When you are on the radio, Juliet, even though they would get it cheaper on Amazon, they would not know in the book it said that, but they would go to my website as opposed to Amazon, which I would make more money because that free book, and it was all automated. Once they buy it, that digital product comes, and they are in my database.

That is where you guys have to balance. What is my goal here? Is it to make money from the book or to bring in that community that may buy those bigger products and services from you? Remember, you are probably making between one and three dollars a book versus a coaching program if you can nurture those people with the book. It could be thousands of dollars.

Just so know, they rarely send me the Amazon and other receipts. My best bet is selling them from my website. It is a little more work because of the fulfillment, but that email does lead to clients. Does that make sense?

Yes, absolutely. Just like what we are doing here does. People show up to these, and eventually, a lot of them become clients. It is the same thing. I have got their information, and now I can nurture them. Consider yourself all nurtured.

Number two is a cause. A movement grows when you stand for something. A book is not a product. It is a message that is a spark, and your mission is the cause. Part of why I love sharing that elevator pitch piece in the beginning is that you always, in a community, want to be casting your vision. It is so important to be casting that vision, letting them know what it is that you are working on, and readers will follow a purpose. Readers will join a movement. Does that make sense? Always cast your vision. I love sharing this story.

Always Cast The Vision

I had a nationwide organization, and after six years, we were in nineteen different states, and my membership started declining. We were doing a lot of live events. What I realized was that I would go to the events, and I am like, “I have been casting this vision for six years. I do not need to do it.” It was declining. The minute I started casting the vision at the beginning of everything, I mean, this works with teams, this works. We always want to be casting our vision, even if it sounds like a broken record, because that is what people hold onto.

That is how people connect. Always speak about the cause. Any questions about the cause? Nope, okay. Communication. Steady communication builds trust. The message does not have to be perfect. Really, people love that authentic rock connection behind the scenes. What is happening with AI, people are looking for more authenticity more than ever. It is like they are craving it because we are being saturated with things that are not real. As I said, it could be three really good posts that are authentic, and talking about a challenge or a goal, or what you are passionate about.

You watch, you will get more bandwidth by aligning with that than all the other work that is going on. Ideas, short updates, behind the scenes, progress notes, share stories, share testimonials, but always invite replies, always engage, ask a question.  Everything you do needs to encourage engagement. That is how you get the readers to grow, become loyal, feel like their words matter, and really connect to what you are doing. The third thing is collaboration.

We do not have to carry everything alone. We can really collaborate with other authors. We can collaborate with partners, friends, and family. There are so many people all year who want to help and support us. We just have to ask. Some ideas on ways to collaborate are to invite readers into early drafts or ideas. If you are working on a workshop, “What do you think? Here is the poll, here is the beta.” Gather a small launch team.

When you are launching, get other people around you to help with the launch. Remember, always cast that vision, even if they have heard it a million times. Create a space for real stories. That is where the community hub can be, is inviting them to share stories that are happening for them. Celebrate successes, share challenges that might be happening. Partner with leaders who support your messages.

Find those leaders that are either readers, leaders that are already readers in that, or leaders that you want to align with and be really intentional with that. A simple code of honor helps everyone work together with respect, really become clear on how you like to work together, and collaboration multiplies your reach and your energy. Any questions about communication or collaboration? Number five, consistency. Consistency builds safety. It builds trust. It helps them know what to expect.

We are all like kids, and when kids have a schedule, what do they do? They function a little bit better. We need that consistency. I also believe that it is so important to align with your ideal life for you. You are number one in this. It is not about what the customers want. It is like, “I want to work on Wednesday and Thursday.” Really get clear on what that consistency looks like for you. Set a weekly or monthly rhythm that you are going to be able to commit to. If you host an event, keep it steady.  Juliet has this event, we can count on it being here and being steady.

If you create a Facebook group, be steady.  If you have to disappear for a week, “Guys, I will be back, but I am going here.” Really communicate with them so that they know what is going on, and send updates. Again, ask questions that spark engagement. That consistency is so important in what you are doing. I want to share a couple of stories that have really impacted my life and why community is so amazing.

Batkid: Inspiring Gotham’s Hero

Again, you had heard me talk about the economic experience, that book, there is this incredible movie called Bat Kid. Has anybody seen that? It is a must-watch, and get your box of tissues because it is a tearjerker, but I want you to wear the hat also on how you create a movement. How do you get people behind you? When you can look at it through those two eyes. Make-A-Wish Foundation had a little boy who was ill, and he wanted to save Gotham City or save his city and be Batman.

It literally shares this incredible story and how so many people get behind this movie, this movement of this little kid. I encourage you to watch it just because, again, you can just see what happens in a movement. There are other movements I have been so blessed to be a part of. One is the United States Green Building Coalition. They do not have a movie, but he has a great book called From Greed to Green. David Godfrey, I think it’s his name.

Now, this is a global movement where they are doing green buildings all over the world. This is something that started in the early 2000s. It was incredible, and it did not take a lot of money. When it comes to creating a movement around your book, there are a couple of tools, and especially the back kit of like, how do you do that? Inviting people, is everybody okay asking for help or asking for support? Amanda?

I would love to see the men on this call. I cannot see any of the men.

I know Dave, but Anthony, come on.

Vulnerability In Asking Help

What I think is really interesting and I have worked with Shannon and Juliet for quite a while. The part of asking for help is that there is a level of vulnerability, and it is so much more helpful if you just break down that wall, get vulnerable, and ask for that help instead of waiting until you are so far into something that you do not even realize you need help.

That level of vulnerability that comes with asking for help, but it is only for me personally, when I got to that point, when I was able to be vulnerable enough and say, “Let us look at what we are doing here and get it together that things really started to move for me.” It is really hard because most of us are solopreneurs. We are out to save the world, and we cannot save the world if someone is saving us. That is BS. You need to save too.

It could be as much. I definitely have had to learn to ask for help. Sometimes it is difficult when we are building something, and yet we have things going on. I remember in real estate, I am like, “I do not want them to know I am running this other business. They do not think I can take care of them.”  Sometimes we have certain beliefs, and it could be like your feedback. Some people are not comfortable asking for help, and I love using the statement in an elevator pitch of I am looking for somebody, like I could be talking to you, Lin, and saying, “I want this to be directed at you.”

I share what it is, but “Lin, I am looking for somebody who is looking to do this and this. Who do you know?” Who do you know? She may open up her Rolodex and go, “This is who I know.” She may go, “That is me.” There is a way to also, if you are trying to strengthen that muscle. Obviously, the more direct, the more authentic, the more powerful it can be. There are ways to still engage people in feedback, and who do you know, and things like that, to do that.

Asking for help is really powerful in getting people aligned with your vision and mission. We have family and friends who want to help us. They just need to know. Let us see here. I am going to open up for questions. I am almost done. Why does this matter? Not every author wants to build or run a big community. That is okay. At least build your database. That is what I love about Juliet and her platform building.

She gets you set up before your book. She works it during the book. She works on it after the book. That is all she is about is like building that platform, that infrastructure, because as she said, the book is not going to make you all the money, it is what you do with the book that makes you money. Books will fade without community around them, but movements will grow.

When you build community, you build readers who stay, readers who share your work, readers who cheer you on, and readers who buy your books every single time you write. A community becomes the foundation. Your book is not just a book. Your book is an invitation. It can spark a movement. Your book can lead to an initiative that grows far beyond every page. It can build a community, can build an impact. The biggest thing is that it can create raving fans. Any questions?

Does anybody have questions? Thank you, Shannon. What is that?

Juliet, I sent you a personal chat. Can you check on that just to let me know?

Hold on. Personal chat here. You did? A personal one. I do not see it. You click where it has everyone, and then there is one that says Juliet.

Hold on. Who can see? Got it. Yes, you may.

Perfect. One of the ways that I love working with individuals such as yourself is that I have the power of one, I call the Trailblazer Training Series, and this is a three-part series, but we work together all week long. In this training, help teach you to speak so that they will listen. We teach you how to really communicate in a way that others will want to take action.

Power Partners & Connection

A big part of it is how to create those raving fans. Our next one is in February. What is so powerful is that we meet on Monday, Wednesday, and Friday, but you are in a private container, and I am working with you all week long. Literally, you can say, “What about this on my pitch?” “Here are the power partners that I am working with,” or “Power partners is an incredible term that I have learned from Juliet,” but we all have those raving fans that want to be on the inside team and support us. We really focus on that element.

I just wanted to share that. Make sure you mentioned that you were here with Juliet, or I will check to make sure, but I would love to have you a part of the Power of One marketing because, as it says on the website, we cannot keep up with AI. It really can be that one partnership, that one right message that I have seen businesses have their books filled for years with that alignment with the right message and the right partners.

Thank you, Shannon. Do you guys have any questions? That was fabulous. I put the link in. You guys can go to BAMagTraining.com. You will see that over in the chat. Lin, tell us about what you are going to talk about next month. That training page is set up if you want to go over and register. Great way to start 2026.

That is exactly it. The way to start 2026. Just for anybody who does not know who the heck I am, my name is Lin. I live in Ontario, Canada. I am a mindset trainer and a strategist. I was a registered dietician working in healthcare as an employee, had no idea, and back then, no desire to start a business. The universe guided me through this transition to really just literally save my life. Now I am an entrepreneur. I made that transition, and I learned so much.

My passion is helping others through my own experience to shorten their journey, whether you are building your own business right now, whether you are also coming from an entrepreneurial or employment background, or if you have been an entrepreneur. You are a life coach, and you want to take your business to a whole other level. I love sharing, particularly my mistakes, because I believe you can learn from other people’s mistakes.

Mindset For Unlocking Potential

You do not have to make those mistakes. I am very open to talking about vulnerability. It takes courage to be vulnerable. There is such power when you learn from each other’s moments where they fell flat on their face many times in my journey. They got back up somehow, and what they did not do. That will serve other people. I am passionate about seeing other people really achieve their fullest potential. I believe mindset first.

Next month, on January 9th, we are going to get together in the city, and I would love to support you to create your 2026 with a beginning in mind and really dial into your mindset. You have a focal point. People say, “I resonate with it. It’s my own limiting beliefs, and it is not my own.” If you are really into the journey paradigms, you are familiar with that term. “It is my own limiting paradigms that are holding me back, and what are they? I need to find it.” Stop it.

The only thing you are going to find more of is more of your own limiting paradigms. That is not going to help you. The way to really train yourself to create more success is by focusing on that success. What is it? People can either come from this egocentric point to say, “This is like you, this is my, be there, done that.” Yeah. No, what I feel is like, or they set a goal where they are playing so small.

Weekly Breakthrough Author Magazine

What does that mean to coming from your heart, your soul, creating this vision that makes your heart just go, boom, I love this. My human mind is going, “We can do it. We do not know how that is okay, but we love it, and we can do it.” That is when you get your entire being on board. That is when you start to manifest. The duration is that you still have to implement a very smart strategy because your strategy allows you to receive. That is a channel for you to receive. That is what we are going to talk about in January. Thank you, Juliet.

You are welcome. You guys, the link is over in the chat. For those of you who jumped on later, if you go up to the top of the chat, we are transitioning Breakthrough Author Magazine into a weekly magazine because people said, “It got so big, I could not sit down and read it.” Now we will have about six articles, a book promotion, and we will have all sorts of stuff in the weekly magazine. It will be much shorter, so you can read it very quickly. Hop on over there and subscribe to that as well. Thanks, everybody, for showing up, and hopefully we will see you next month.

Do we say happy holidays? I know it is only December 5th.

This comes out on December 30, 2025. Yes, it will still be a happy holiday. Merry Christmas, happy Hanukkah, happy Kwanzaa. Whatever you do, have a happy holiday.

Have a happy day.

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About Shannon Procise

Shannon Procise is a publicity and marketing expert who has helped hundreds of authors and business leaders gain exposure in outlets like Business Insider, NBC, CBS, ABC, and Fox. She is the founder of the Business Acceleration Network, where she teaches entrepreneurs and authors how to build visibility, credibility, and lasting community. Shannon is also the author of Media Magic: Instantly Get Radio, TV, Print and Internet Press to Give You Limitless Publicity, a guidebook for getting published, building media connections, and creating raving fans. With her proven systems, she has generated millions in free press and has supported authors in turning their books into powerful tools for influence and income.

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