Unplugged & Unapologetic: The Real Deal On Soul Power!

Soul power isn’t just a buzzword. It’s a tangible force that resides within each of us, waiting to be tapped into and harnessed for personal growth and transformation. In this episode, Juliet Clark sits down with Ryann Dowdy, Chief Activator and Lead Consultant for SoulCharge. Ryann shares her struggles with achievement, revealing how following the prescribed American Dream left her feeling unfulfilled despite notable accomplishments. She discusses how she started SoulCharge to help women break free from societal expectations and find their source of happiness, abundance, and love. Don’t miss this empowering episode as Ryann guides you on a transformative journey to self-discovery and fulfillment.

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Unplugged & Unapologetic: The Real Deal On Soul Power!

Inspiration Behind Soul Charge

Welcome to the show. This is one of my past clients who has started a new business. She has shifted where she’s going but she has always been an amazing marketer. I’m pretty excited to have her. You guys will learn a lot from her. Before we get started, don’t forget two things. First of all, if you don’t have your free subscription to Breakthrough Author Magazine, go over and grab it at BreakthroughAuthorMagazine.com.

We have a whole new lineup of people in 2025. It’s not everybody, but we’ve added some new people. We’ve added some new emphasis like LinkedIn. We brought in a gentleman who is a LinkedIn expert. We’ve brought in a tech person, Rebecca Bertoldi, who works with GoHighLevel and tech. She’s amazing. When I did my transfer over from Builderall to GoHighLevel, it was amazing how much easier it is to use than some of the other platforms out there. Breakthrough Author Magazine is at www.BreakthroughAuthorMagazine.com.

Don’t forget. Until 12/31/2024 at midnight, we have a holiday special. If you go to AuthorBuzzBuilders.com, we have all of our DIY downloadable author learning courses over there. From a $3,000 value, we’re doing it through the holidays for $997. If you know somebody who’s writing a book or who’s thinking about writing a book, platform building is one of the most important pieces because somebody needs to buy that book.

We have our AI Platform Building for Author in there and Build Your Author Avatar. We also have social media for authors, content development for authors, and email marketing for authors. We’ve got six courses in there. I don’t know why one of them is escaping me at this particular moment, but you can go grab that at AuthorBuzzBuilders.com for $997.

For those of you who haven’t signed up, we have a course in January 2024. We’ve started putting the information out of it. It’s a course to turn your book into a course. Reach out if that’s something that interests you because there are ways that you need to build that course so it’s engaging for the person taking it. Probably the number one thing that happens is that people drop it. They don’t finish it because the modules are too long or the information is hard to digest.

Our guest is Ryann Dowdy. She’s a high-performance coach, master consultant, and sales expert, and she wrote her book in that area, with a proven track record of transforming theoretical concepts into practical, tactical results. With decades of experience building multimillion-dollar sales teams, Ryann brings her expertise to her role as Chief Activator and Lead Consultant for SoulCharge where she empowers leaders to achieve results through alignment, focus, and radical ownership.

Ryann’s unique approach blends mindset, energy work, and strategic execution, allowing her clients to achieve rapid purpose-driven results. Her passion lies in helping leaders not only meet their goals but push beyond their perceived limits to redefine what’s possible. Known for her relentless drive and commitment to high performance, Ryann works hand in hand with her clients to craft powerful transformations in their businesses and their lives.

She is a powerhouse. When I worked with her, I was amazed at what a powerhouse she was. With a history of pushing boundaries and a refusal to settle for anything less than excellent, Ryann leads by example, inspiring those she works with to do the same. Her expertise coupled with her passion for unlocking the potential in others makes her an unstoppable force in the world of consulting and conscious leadership. Stay tuned for Ryann.

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Ryann, welcome.

I’m excited to be here.

I’m excited to have you. You are the only woman I know who wrote a book during the pandemic. I love that confidence. Good for you.

It’s been a wild few years.

It has been for everybody. You wrote this amazing sales book, and you are such a great salesperson. People are going to be interested in what you have to say because this is the first piece. You have to clear out the garbage before you can go back in and do this effectively. Tell me about what inspired you to start SoulCharge.

My own transformation was the SoulCharge journey. SoulCharge is the intellectual property of Stacy Bahrenfuss who is my mentor and friend. What I was going through when I was writing that book was this journey of, “Why do I keep creating external success but I don’t feel successful, happy, fulfilled, and any of the things I thought that I would feel?” It was my own personal journey of achievement and then the hangover. It was like, “I did it, but what’s next?” You got to top it. It’s got to be better, bigger, and more. It was my own personal journey that took me down there.

I was teaching sales and marketing. I wrote a book about it. For so many people, it was a matter of having access to information. If they were in my coaching programs, you have access to coaching, support, and information and you’re not getting a result. Why are some people getting really amazing results and some people not? Combo that with my own personal development journey of there’s something here where information is not enough and where achievement and success as it is prescribed in the outside world is not, at least for me, what I was looking for.

It made sense when it was time to retire from the sales and marketing side of my business to lock arms with Stacy in this space where I’m a product of the product. I can tell you how dramatically different my life is for the better by doing this work. It became a no-brainer for that to be the natural next step when I knew sales and marketing were not something that felt aligned anymore.

You didn’t share that before when we talked. I resonate with that moment. In 2007, I was the number 1 listing agent at an agency in Los Angeles of 400 agents. I went home and was like, “I’m going through a divorce. I hate my life. I’m getting great stuff. I’ve got tons of listings.” I didn’t like my life at that point. I can see that. You get to that high level and then you’re like, “What is next?” Can you be okay with, “I don’t need anything to be next.” Sometimes, that’s it.

I didn’t know how to do that because I very much followed the prescribed American dream. I was told, “Go to college. Get a job. Climb the ladder. Do the things. Get married. Have babies. Maybe you should start a business.” I checked all of the external boxes and none of them made me feel the way that I thought that they would. We had a $1.2 million year in 2021 and it was the hardest, most unfulfilling year of my life.

Let me ask you this, and this may be a little personal. Are you the major breadwinner in your family?

I was. I’m divorced.

You have the same journey I did. I didn’t know that.

I was. When I met my ex-husband, I was out earning. Entrepreneurship happened and then it exploded. When COVID happened, he had to stay home with the kids because we lost childcare. He stayed home for a few years. When all of that was happening, I was financially carrying the burden of our home by myself.

That is really tough. That’s where I was too. It was hard to get him pushed out like, “You have to do something.” He was like, “I’m never going to have a lifestyle like I had with you.” I was like, “That’s your problem now.”

For me, it was like, “You can’t be happy either.” For me, I was so unhappy and so disconnected that I was like, “There’s no way you’re fulfilled in this relationship either. It feels very safe and comfortable here. You don’t have to try too hard here, but there’s no way you can look me in the face and tell me that you’re genuinely happy with the way your life is right now.” It’s been amicable. We’re co-parenting. My kids are thriving. I feel like we did it in a way that allowed us both to thrive. I’m proud of that, for sure.

Soul Charge Experience

We did not. That is so interesting. I bet that happens with so many women. My daughter is about to give birth. She’s the major breadwinner and I’m so afraid that we’re going to repeat history here. My next question was how does that personal journey reflect your mission? You pretty much covered that without me asking. I know you guys have this SoulCharge experience. What can people who go through that program expect? What kind of transformation are they looking at here?

It does depend on what they want. Most people come to us with something in the business or something in their career. We work with entrepreneurs, employees, and things like that. Successful women leaders are our people, typically director-level and above or entrepreneurs. Most of them come to us thinking it’s a business problem. It’s either, “I have stalled. Revenue is not growing,” or, “We’re stagnated,” or, “I’m in a corporate career and I’m not where I thought I would be right now,” or, “I am in my fancy corner office and I hate it,” which was me when I exited my job.

For most people, the real transformation is we help them stop being so externally focused. What we say is we help women leaders become self-sourced. Meaning, you become your own source of fulfillment, happiness, abundance, love, and joy, all of the things we think we’re going to get when we make the money land in the corner office, or whatever it is. Whatever that feeling we’re chasing and the thing that we’re chasing, our transformation is helping women cultivate that inside of themselves regardless of what’s happening externally, which, in turn, winds up creating cool external results. Everybody comes to us with something different in their hearts.

I would imagine there’s some fear you have to help them get through because of that whole thing I  explained. I went to a therapist for two years by myself. Once I got through that and realized what was going on and that I was unhappy, then it was like, “I can’t do this to my kids. Nobody in my family’s ever been divorced before.” There’s a lot of stuff that you get. I would imagine you do a lot of handholding and pushing people through fear too.

It’s really understanding where the fear is coming from. Let’s use the example of my kids. I was like, “I can’t do this to my kids.” That is such a common thing when it comes to divorce. It’s also the realization that staying small for your kids, staying in a marriage that isn’t serving you, or staying in a career that you hate is not better for them. There is a lot of fear, but the world is always responding to us. When we thrive and when we are at our best, that is when we are the best for our children, our partners, our businesses, and our clients. There’s a lot of fear, but it’s this idea that you are the one calling the shots. We have to process it, but for most people, that fear is in, “What are other people going to think? What is this going to look like? I’m going to let people down.”

For most of us, it boils down to what I always say is our not enough story. All of us have one version or another of not enough. It doesn’t always look the same, sound the same, smell the same, or act the same, but there is some fear of, “If I divorce this person and raise my children alone, I’m not going to be enough. I’m not going to be enough to support them and give them the life that I wanted,” or whatever it is. That’s almost all of our not-enough story. We help them clean that up regardless of what flavor your not enough story comes in.

That’s interesting because a lot of it’s our patterns, I would imagine, like what’s ingrained in us. When you’re working with people, what are the common obstacles that people connect with when they’re going through this work? I know this work was really hard for me. For me, it was that I had this superpower. It has served me forever but it no longer serves me. What’s my new superpower?

That’s the fun part. You are the superpower. We put all of our superpowers in external things in our careers, in what people think of us, or in the story that we’ve built or the identity that we’ve built. The work is really about that identity shift.

It’s different variations of hard depending on how dug in you are. For me, the transformation part wasn’t that hard. Navigating the world from a different perspective was hard for me. We have some clients where it is terribly hard, it’s a lot of tears, and it’s a lot of, “I’ll leave this thing behind. Who am I?” We then have other people who are like, “I can’t get rid of that old version of myself fast enough. Help me get rid of her quickly please.”

It depends on where you are on your journey. Most of our clients have come to us having done a fair amount of work. They’ve likely been in therapy. They’ve maybe worked with a mindset coach. They’ve maybe done a Tony Robbins event or 2 or 3. What we find, and this is our differentiator for our clients, is a lot of that is dealing with symptoms versus the root problem.

I joke about playing whack-a-mole with problems, like, “I got a money problem. I have a relationship problem. I have this problem. I have that problem. We handle the problem or the symptom without ever handling the root cause. Our intent is always, “Let’s pull it at the root, extricate that whole story altogether, and build from that place. Otherwise, we’re mowing weeds and they always come back.”

I equate what you said with addiction. If you’ve ever dealt with somebody in addiction, they’ll quit drinking and then they’ll move to sex addiction, drug addiction, or spending addictions. They’re going from addiction to addiction to feel better. They’re not dealing with, “Why am I here? Why am I self-sabotaging? What am I doing?”

The foundation of SoulCharge is in four parts. Identify as one of them. We have eight addictions that women, since we work primarily with women leaders, are addicted to. We are addicted to things like chaos and problems. We are addicted to self-sabotage. We are addicted to external validation. We are addicted to needing approval in all those different ways.

They are addictions in the same way that somebody struggles with an external addiction, whether it’s alcohol, drugs, sex, or gambling. It’s that same dopamine hit in our head where we get value from this in some way. It’s like, “I get value from needing to be externally validated. I get value from solving problems. I get value from sabotaging myself and somebody else picking me up and making me feel important.”

We all get value in those things in some way. It’s learning how to detach from that, seeing what is happening in there, and then deciding how you want to move forward with it. Addiction is one of the first things. We talk a lot about codependency because a lot of us are codependent on our businesses and our careers. When it’s going well, we feel amazing. When it’s not, we’re a mess.

I’m going to tell you guys a vulnerable story. No judgment. I quit drinking when I was 30 years old. I got a therapist. I didn’t want to go to AA because the AA meetings I went to, I saw that thing I was talking about. They would go and talk about how low they were, and then they would go to the coffee shop next door and then couple. They would do that. You could see the sex addiction. I want to disclaim here. It works for a lot of people but it wasn’t my path.

I go to this therapist and she sends me to Codependence Anonymous. I go to this Codependence Anonymous meeting. I sat there, listened, and was in denial in my head. I was like, “These people are messed up. What am I doing here?” All of a sudden, I am running the refreshments making sure that the pregnant woman being beaten by her boyfriend is in a safe place. I am doing all the things.

A month later, I go into my thing and she says, “How’s that Codependence Anonymous going?” I tell her and I’m so proud of it. She was like, “You have to quit. I was like, “I’m helping people.” She was like, “You’re supposed to be helping yourself.” It was the funniest thing how we get into those modes where we fall back into that pattern. All of a sudden, we’re doing the same things that we were doing before in a different form.

We do that with our careers. We do that with our business. We do it with money. We do it with everything. That’s the first thing we do. We identify what your addiction is, where you are getting that validation from currently, how we can shift that to being self-sourced, and how we can shift that from being an internal thing, not an external one.

Mindfulness And Meditation

I love that. During that time period, I really learned to set boundaries for the first time in my life. Now, I’m very good at it. How do you guys take and incorporate things like mindfulness and meditation? How do you do that? There’s a benefit to what you guys do.

Mindfulness and meditation are part of the journey. Mindfulness, for sure. Being present is how I have always understood mindfulness. What is mindfulness? It’s the ability to be right here having this conversation with you without being 10 hours into the future or 10 hours into the past or dealing with the dinging over here. To me, that is the antidote to all of it. The ability to be right here, right now with yourself, to me, is a big part of the work.

Meditation is a tool. We give our clients a toolkit. One of the things we do differently that I really love is we don’t prescribe any one modality. We help our clients figure out what the objective is. The objective is the ability to quiet the mind, to be present, and to be aware and make a choice. It’s the old Victor Frankl quote that between stimulus and response, there is a choice, and that’s where freedom lies.

Some people use meditation. Some people use EFT tapping. Some people use breathwork. Some people like to go hiking and be in nature. We don’t necessarily prescribe one particular modality. The intention is where are you finding time to take care of yourself and what does that look like for you? We are helping people figure that out. If you had told me that meditation was a mandatory part of the journey a few years ago, I wouldn’t have done it. I would be like, “Eff that.” I’m years into it and I can meditate without a guided meditation. I can sit quietly, sit silently, and breathe my way into a very calm mind but it took me years of practice. I was using guided meditations. I was using tools.

We work with very high-achieving women like you and me. If we were like, “You have to do it this way,” they’d be like, “Eff off. I don’t have time for that.” We find the tools that best serve them and really commit to that. We talk a lot about how we take the same level of intensity to our own work as we do to our businesses, to getting to know ourselves, or to finding the time to meditate, journal, breathwork tapping, hiking, or pick whatever feels good to you. That is a required part of the work because if you don’t give it that level of intensity, we can’t give you the transformation you want.

I almost feel like hiking is my meditation too. When I get out in nature, I get my best ideas.

One of the things that really helped me with that is meditation is not so much a practice. It doesn’t have to be a practice. It’s more of an inner state. Meditation is the ability to be present, peaceful, and calm regardless of what’s going on around you. You can be in a meditative state while you’re driving, hiking, or you’re doing a lot of other things. That gave me a lot of freedom because finding time to sit in the beginning was very hard. Now, I sit all the time and I love it.

If I had to go down to Phoenix and I’m up in Salt Lake, I would drive. Driving is so healing and meditating for me. You too?

Yes. I love to drive because, to me, it’s a whole experience. I love a good playlist or a good book. I’ve trained my children in it. They will get in the car and they’re like, “Mom, can we rock out?” We have the sunroof open, windows down, and music up. It’s a whole fun, feel-good experience. I love to drive. We do a lot of driving because I have two small children and frankly, some days, I can get there faster in a car than on an airplane. I love it. I will always drive if I can.

Wait until they grow up. I remember a specific road trip with my teenage son playing Diddy and my daughter playing Do You Want to Build a Snowman? back and forth. It was turns. By the time I got to the event, I was like, “I need to be committed to a mental institution.”

It’s a choice. We go around. Everybody picks a song.

They pick the same one over and over for three hours.

We choose songs. Sometimes, they’ll need to play a song and I’m like, “We’re only going to listen to this once on this ride. Are you sure you want it now?” They’ve learned over the years.

You’re the mean mom. Good for you.

I am. Sorry, I can’t listen to it again.

Community Orientation

Your programs are community-oriented. How does that fit into all of your programs?

Community is really important, especially for us as women because most of us feel very alone. If you were to go poll all the successful women in your life, many of them feel lonely. They feel like nobody understands them. They feel like they’re spinning all these plates all by themselves. We like to foster community in a way so they know it’s not just them. Sometimes, it is the peace of mind of knowing, “I’m not alone in these struggles. I’m not alone in these experiences,” that creates a lot of comfort.

Frankly, as humans, community is how we thrive. Being a part of the tribe is a way of thriving. It is a form of safety for a lot of people. Some people don’t have that tribe in their day-to-day life. If we can create that tribal space where we feel safe to connect with others, be vulnerable, and share our hearts, everybody benefits from that. I benefit and you benefit. There is a ripple effect that happens with our clients, our teams, and all that other stuff when we learn that it is safe to put the bag down. I always say that we’re all carrying this bag of rocks. Sometimes, it’s nice to put the bag of rocks down and talk to somebody about it or know that somebody else is carrying that same bag of rocks.

We really foster and create community, which is why our program is hybrid. We do both group and one-on-one. Everybody gets a one-on-one call as well as the group community aspect as well. People can share the things they don’t feel comfortable sharing in a group with their one-on-one coach, but they still get that community conversation and camaraderie part of it in our group container.

Feeling Lost Or Disconnected

I love that. I have two friends that I met at events. We’ve been power partners forever. They both have kids younger than my kids. Both of them have told me at different points, “I love our monthly call because I don’t have friends I go out with.” W hat advice would you give someone who feels lost or disconnected but they don’t know where to start? That’s what women ruminate a lot. They feel guilty that they feel disconnected. What would you tell someone? What would you suggest?

The first thing is to start making time for yourself. That can be a car ride by yourself with the radio turned all the way up. It can be a hike. It can be a workout. It can be, “Mommy’s going to go lock herself in this room and nobody’s going to talk to me.” This is so interesting because the antidote to loneliness is being alone. The reason that we feel so lonely is because we have abandoned ourselves. It’s our own self-abandonment that creates loneliness because we are so out of alignment.

We have been taught as women, “To be a good woman, you serve others.” Good women put their children first, their husbands first, their businesses first, their clients first, the PTA first, and the cheer thing first, and maybe they get the scraps left over at the end. We have abandoned ourselves to the point where we feel alone.

To me, the first step in the antidote to loneliness is learning how to be alone with yourself. This is the whole concept of self-source. If I need Juliet to be in the room with me for me to feel good, I’m still dependent on this external relationship. Community is important. I’m not saying you forgo it but sometimes, that first step is to find time to take care of you and whatever that looks like for you.

I never got into self-care. There are a lot of people that throw rocks at it. I don’t care what it is even if it is, “I’m going to sit here and watch this television show all by myself with nobody asking me for anything or with my phone across the room so I’m not trying to read my email at the same time that I watch my show.” Finding a way to be alone with yourself is always the first thing I recommend to people. Go for a walk without your headphones.

I don’t know if I could do that.

I love it, but for years, I didn’t. I had to always have something in my ears. My goal is usually a 30-minute walk. I do the first twenty minutes without headphones. In the last ten minutes, I’ll throw my headphones in and listen to whatever book or podcast I’m listening to. I am forcing myself to be present.

Future Goals For Soul Charge

I’m going to have to try that because I do seven miles a day. Sometimes, I listen to books and podcasts. There’s rarely silence in my world. That’s something good to look at. This sounds like something that you’re doing amazing work with. Looking ahead, what are your future goals for SoulCharge?

SoulCharge is for women leaders but we have a vision for SoulCharge for men, SoulCharge for families, SoulCharge for kids, and SoulCharge for athletes. There’s then The Truth Teachers side of the business, which is the corporate side. It is taking conscious leadership, mindfulness, and emotional intelligence into corporate environments because more organizations are looking to be more conscious and more mindful and leave behind a lot of those old-school patterns. It is all of those things.

On the business-to-consumer side, we want to create SoulCharge for all different people and make sure the curriculum is tailored to them. As women, we have things that are in our DNA. Going back to witches being burned at the stake and all of those things, that’s in our DNA. That storyline is in there somewhere. Men don’t have that.

When it comes time to create a men’s line, we want to make sure that we serve men and their stories because they’ve got their provider thing. All their worth is wrapped up in how they can provide for a family. They have their own set of stories. Our goal on the B2C side is to grow so that there is SoulCharge for a lot of different genres of people. On the corporate side, it is to expand the reach of conscious leadership and emotional intelligence and build conscious organizations.

You brought up witches. Have you ever read Bill O’Reilly’s Killing the Witches?

No. Do I need to?

It’s an amazing book because, at the end, he relates it back to where we are with the shallowness and the social media. What really happened in Salem was a mass delusion. I love the way he brought it back to that because we’re doing that with censorship. It was interesting that he related it back and some of those patterns. We aren’t connecting with ourselves so we don’t have awareness other than what Ryann tells me is going on as well as social media and TV. We don’t have that time to sit with ourselves and critically think about what’s going on. I love that you made that analogy. The book is very good. I was fascinated by it. Where can people find you, especially women, if they want to know more? Do you have anything that you can send them to?

Yeah. SoulCharge.com is the website. The first thing you will see when you go to our main website is our seven-day experiment. It is linked right there at the top of the page. That’s a way to experience the work. We play around with the idea of creating one specific result in seven days and making progress really quickly. A very common misconception in the personal development space is that it takes forever and it doesn’t have to. When we’re dealing with roots and not symptoms, we can transform fast. We like to demonstrate that in real-time. That’s a great way to experience SoulCharge. On social media, I’m @RyannGillenOfficial on Instagram and TikTok. On LinkedIn, I’m @RyannDowdy.

You and your partner have a podcast too, don’t you?

We do. The SoulCharge podcast got relaunched. Stacy had launched the podcast solo a couple of years ago called Becoming. It was under The Truth Teachers brand, which was more her one-on-one coaching and the corporate brand, and then she launched SoulCharge. We’re having fun with it. Stacy’s doing some solo stuff. I’m doing some solo stuff. We’re doing some stuff together. We’re bringing in guests. We relaunched not long ago.

The SoulCharge podcast is a great way to experience Stacy and me. We are trying to do it differently. Meaning, we tell stories of our employees, our clients, and our team about how cool the work is. People come to us because there is something in their life that doesn’t feel good and it winds up creating this beautiful ripple effect in areas you wouldn’t imagine. One of our coordinators, before she started working at SoulCharge, was having migraines up to 4 to 6 times a month and she was missing work because her migraines were so bad. Since she started working at SoulCharge, she’s been there for 5 months and she’s only had 3.

That’s pretty incredible and a good reminder that what’s going on inside of you is also affecting you and impacting your physical health as well. Thank you so much for being on. She’s a magazine contributor for 2025, so you’ll get lots of tips about how to have more me time too. Thank you.

Thanks.

Important Links

• SoulCharge
• SoulCharge with Stacy Bahfrenfuss
• Ryann Gillen’s Instagram Page
• Ryann Gillen’s TikTok Page
• Ryann Gillen’s LinkedIn Page
• Breakthrough Author Magazine
• Author Holiday Bundle
• Killing the Witches

About Ryann Dowdy

Ryann Dowdy is a high-performance coach, master consultant, and sales expert with a proven track record of transforming theoretical concepts into practical, tactical results. With decades of experience building multi-million-dollar sales teams, Ryann brings her (that) expertise to her role as the Chief Activator and Lead Consultant for SoulCharge, where she empowers leaders to achieve results through alignment, focus, and radical ownership.

Ryann’s unique approach blends mindset, energy work, and strategic execution, allowing her clients to achieve rapid, purpose-driven results. Her passion lies in helping leaders not only meet their goals but also push beyond their perceived limits to redefine what’s possible. Known for her relentless drive and commitment to high performance, Ryann works hand-in-hand with her clients to craft powerful transformations in their businesses and lives.

With a history of pushing boundaries and a refusal to settle for anything less than excellence, Ryann leads by example, inspiring those she works with to do the same. Her expertise, coupled with her passion for unlocking the potential in others, makes her an unstoppable force in the world of consulting and conscious leadership. .
Through her work, Ryann is dedicated to helping leaders connect with their inner power, execute with clarity, and elevate their results to unprecedented levels.

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